1. Purchase Your Equipment
The first thing you need to do is invest in good equipment, so you can be confident in your ability to perform your job.
An up-to-date camera, lenses, and a flash are the main pieces of equipment that you’ll need to start your freelance photography business.
You may also need reflectors, diffusers and lights.
Out of all of these pieces of equipment, good lenses are the most important. So once you start making some income, we recommend that you spend some of that money to purchase new lenses.
To learn about the prices of photography equipment, check out this detailed guide on how much does it cost to start a photography business.
2. Set Up Your Website
As a freelance photographer, you’ll need a professional photography website to show off your work and help you spread the word about your photography business.
But your website can be more than just a portfolio. You can also use your website to communicate with clients, schedule sessions, manage your orders, and even deliver your completed work.
The best place to start is with a WordPress site and a good photography template. Here are the 55 best free WordPress themes for photographers.
3. Build Your Portfolio
Every freelance photographer needs a strong portfolio in order to attract clients.
When you are first starting out, we recommend doing some work for free to build your portfolio. You can also find local models who need portraits for their modeling portfolio, and that way you both benefit.
Once you’ve done some free work, you’ll need to display it on your website. Check out the Envira Gallery Albums Addon to add a stunning portfolio to your website.
4. Get Your First Clients
There are many online platforms for photographers to get traction and clients, such as Pinterest, imgur.com, and blogging.
Create a blog and write regularly to attract new clients. A blog also helps your website visitors to become clients by teaching them about your work and helping them to trust you as a professional.
It’s also a good idea to keep in touch with existing clients on a regular basis by keeping them updated via an email newsletter. A strong network can help you get repeat clients, and additional work through referrals.
MailChimp is a good free email newsletter tool for photographers. OptinMonster is what we recommend for adding beautiful email signup forms to your website.
5. Create a Schedule
Once you start getting a steady flow of clients, you will have a lot of tasks to complete each day, and it’s important to have a detailed schedule.
We recommend that you use the BirchPress Scheduler WordPress plugin on your website to take appointments and show your availability to clients.
With BirchPress, you can also manage your clients, services, your calendar and more from inside your WordPress dashboard:
6. Edit Before Delivery
The best way to become successful as a freelance photographer is to produce such amazing work for your clients that they can’t help but rave about you.
To do that, you should always edit and enhance your photos before delivering them to your clients.
This editing may include a background adjustment, color balancing, fixing insufficient light and enhancing skin tones.
7. Manage Your Finances
When you work for someone else your salary is guaranteed. So becoming a freelance photographer and suddenly being in charge of your own salary can be a bit scary.
But if you do a good job managing the income and expenses for your photography business, you can eliminate a lot of that fear.
We recommend keeping your personal/household expenses separate from your business expenses, and paying yourself a certain salary. That way, you will know exactly how much money you have left over to invest in your business, and you won’t be tempted to make those purchases out-of-pocket.
8. Attend Workshops
Continuing education is important for freelance photographers because it helps you to raise the bar for yourself and renew your passion for your work.
Attend a local photography workshop, sign up for a community college course, or study an online course.
Not only will you learn new skills, but you’ll also have the opportunity to grow your network and get support from fellow freelance photographers.
9. Boost Your Confidence
You should be confident in your photography skills: you are a professional photographer. If you are going to be successful as a freelancer, you need to show potential clients that you can confidently deliver the work they need.
Take experience from multiple shoots. Note what worked and what didn’t work in different situations. The more experience you get, the more you will hone in on your skills. You will become a more confident photographer with every step.
Article By:- Enviragallery.com
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